Resources
Explore a curated collection of materials designed to support all your marketing needs—from eye care insights to promotional tools and client-ready content.
Welcome to your one-stop shop for VSP Individual Vision Plans marketing resources
Explore our self-serve tools below to create impactful materials that help you sell VSP® Individual Vision Plans. Be sure to follow our brand guidelines and connect with us when you’re ready for a review. Want to take your expertise further? Reach out to your VSP account manager for training opportunities.
Flyers and Plan Details
Coverage as Individual As You Flyer
Vision Plans to Help you See Better and Pay Less Flyer
Enjoy Low Out-of-Pocket Costs with VSP Individual Vision Plans Flyer
Senior Sales Flyer
Eye Exam Flyer
Standard Plan Flyer
Base Plan Flyer
EasyOptions Plan Flyer
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Vision Coverage that Works for You 300x250
Vision Coverage that Works for You 450x374
Vision Coverage as Individual as You 300x250
Get What you Expect from your Vision Plan 336x280
No Waiting Period 300x600
Replace Vision Costs with Vision Savings 160x600
Get Full-Service Vision Coverage Anytime, Anywhere, and on any Device 728x90
Your Vision Your Way 300x250
Replace Vision Costs with Vision Savings 300x250
Need Vision Coverage? 300x250
Your Vision. Your Way. 320x50
Replace Vision Costs with Vision Savings. 320x502
VSP Individual Vision Plans 300x250
VSP Individual Vision Plans 450x374
Vision Coverage as Individual as You 320x100
Get your Vision Plan the Way you Want it 320x100
A Plan to See Better and Pay Less. 336x280
Your Vision. Your Way. 728x90
Get your Vision Plan the Way you Want It. 160x600
Vision Coverage That Works for You. 300x600
Print Ads
(2 print ads)
A Plan to See Better and Pay Less – Half Page Ad
A Plan to See Better and Pay Less – Quarter Page Ad
Logos
(6 digital and print)
Blue Digital Logo
White Digital Logo
Black Digital Logo
Blue Print Logo
White Print Logo
Black Print Logo
Guides and Copy
(Social media guide, brand guidelines, marketing copy, VSP partnership announcement)
Brand Guidelines
Social Media Messaging
Ready-to-Use Messaging
Ready-to-use Marketing Messaging
Ready-to-Use Partnership Announcement Messaging
Blogs
(12 monthly blog articles for partners to use)
January
Vision and Driving Blog
February
Healthy Eyes Healthy Heart
March
Blue Light
April
Stress Awareness
May
Healthy Vision Month
June
What Vision Changes are Normal
July
Eye Injury
August
Children’s Eye Health
September
Healthy Aging Month
October
Managing Dry Eyes During Cooler Months
November
Diabetes and Your Vision
December
Tips for Improving Night Vision
Videos
About VSP Individual Vision Plans
Who Needs an IP Plan and How to Identify
Plans and Coverage
Provider Network
Social Media
(7 social media tiles with logo)